Custom trade show booths? Here are some trade show booth marketing ideas to make your exhibition successful, however, it is crucial to understand that once you are done with the trade show, your work has only just started. The strength lies in following up on the trade show. With your goals in mind, you should have a practical way to determine success. Be sure to conduct thorough research, and if possible, visit the trade show in advance before the exhibition. That will give you the information required to ensure that your show is a good fit for your business. Also, view the upcoming trade shows to assist you in deciding the best trade show to market your product or services.
If you’re a sponsor at the virtual trade show, your virtual booth has to be the best representation of your company and brand. Take advantage of advanced features if they’re available, like HTML5 banners or GIFs. Carefully curate the content you’re making available for download. One advantage of virtual trade shows is that since you don’t have to ship any materials to the venue, you can upload content to the platform up until the day of the show or very close to it, making sure you’re always providing current, up-to-date materials. Consider creating “tracks” for your products and/or personas, so for example, a collection of content that’s grouped together for Product A or Buyer Persona X. Create a consistent look-and-feel from your booth, to the webpages you link out to (if any), and to the downloadable content.
Our 10×10 Truss trade show booths provide a modern, professional, and industrial appearance at any trade show event. They require NO TOOLS for set up and some can even be reconfigured in multiple ways using the same parts. With a fully recyclable steel frame, our Truss kits are both an economical and eco-friendly exhibit choice. Our Slatwall displays are lightweight and are perfect for clients needing shelving or slatwall for merchandise. Capatible with all industry standard hardware, our Slatwall booths offer both strength and flexibility while still weighing 50% LESS than standard slatwall displays. Read more information at Infinity Exhibits.
People go to trade shows for three reasons: discovery, networking, and education. They want to find products, meet people, and learn more about the things they care about. It can be difficult for people, especially those that are just starting out, to get their signage just right. When you consider why the attendees are there in the first place, how can you get your sign to draw interest? Are you struggling with getting people out of the aisle and into your booth at trade shows? If you want to create better trade show signage, check out some of our best tips below.
Infinity Exhibits offers affordable storage at our Vegas & Sarasota facilities and can also assist with storage in between shows throughout the US. Not committed to purchasing a booth? Our all inclusive rental services include rental of the exhibit, install/dismantle at the show, and shipping to and from the show. Our Trade show displays are designed using the most cost effective materials that are durable, functional and create a great impression. Our lightweight and compact designs drastically reduce shipping. Read extra info on Infinity Exhibits.