How to get more auto follow Instagram followers guides? Keyword hashtags aren’t the only thing you should pay attention to. The Instagram community responds to certain photo filters more favorably than others. Using these preferred filters can have an impact on your engagement. But more important than the general Instagram community’s favorite filters, are your particular audience’s favorite filters. Consider this custom graph which correlates filter usage to engagement from my own Instagram account: You can use IconoSquare to review the performance of your own account to understand what is and is not currently working for you.
Some of the best content plans on Instagram come from experimentation! Testing out new forms of content can feel daunting on Instagram, especially if you feel like you’re onto a good thing and seeing good engagement on your current content strategy.But trust us: trial, error, and content experiments are key to being ahead of the curve and having a stronger strategy. For example, on Famoid’s Instagram profile, we’d previously been using workdays as our core posting schedule. But with a bit of testing, we realised that Sundays were our best days for engagement as we were able to hold our audience’s attention for longer!
So which hashtags should you use? Just like with Twitter and other social sites, users on Instagram use certain hashtags over others. If you use popular Instagram hashtags within your photos, you’re much more likely to reach new users and be discovered. If you looked at the list above and said, “But none of those apply to my products or brand”, you’re likely correct. Using hashtags is one thing, using the right tags is a completely different thing. Popular tags like the ones listed above will likely net you additional engagement and likes, however they will not lead to increased long-term engagement, new interested followers, and most importantly, sales. Find even more information at hashtag generator.
If you’re looking to reach new audiences, Instagram influencer partnerships are by far the best performing platform for brands. With an average 3.21% engagement rate compared to 1.5% across all social networks, having a strong influencer campaign strategy is a real asset to brands looking to grow on Instagram. But it’s not just any influencers – brands are starting to sway towards building long lasting partnerships with micro-influencers. Simply because, when done right, micro-influencer marketing works! Later teamed up with influencer marketing platform Fohr to learn more about influencer marketing trends and how brands can better work with influencer in the future.
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