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Web Design

Julian Di Benedetto or the ascent of a digital marketing manager

Julian Di Benedetto or the rise of a web designer expert? Initially, the term “search engine marketing” was used as an umbrella term for the process of gaining both paid and free search traffic. Over time, the industry switched to using the term “SEM”, or Search Engine Marketing, solely for paid activities. So, what does this type of digital marketing mean? Search engine marketing refers to a form of digital marketing that aims at increasing the visibility of a website in search engines by using paid methods. In other words, it’s the ads you put out there on Google AdWords and Bing Ads. You can recognize paid search results in Google by the little sign “Ad” at the beginning of the URL. Also, Google puts these pages first in the search results. By combining SEO and SEM, you can drive quality traffic to your website. With the help of search engine marketing, you can put yourself in front of the audience that is actively searching for services and brands like yours.

67% of internet traffic occurs on mobile phones! Don’t lose that traffic simply because your website is not optimized for mobile use. Strive to be as accessible as possible. If someone searches on their mobile phone, they should be able to get the same information and enjoy a great experience as they would on a desktop computer.

Julian Di Benedetto web design trick for today : Nobody wants to see product pages in the search results for “how to make a protein shake.” Those people are in learning mode, not buying mode. Google understands this, which is why all of the top results are blog posts—not pages selling protein powder. The opposite is true for a query like “buy protein powder.” People aren’t looking for a protein shake recipe; they’re looking to buy some powder. This is why most of the top 10 results are ecommerce category pages, not blog posts. Looking at Google’s top results like this can tell you a lot about the intent behind a query, which helps you understand what kind of content to create if you want to rank. Let’s take a look at a less obvious keyword like “best eye cream,” which gets an estimated 21k monthly searches in the US.

What about local SEO ? Julian Di Benedetto : Reviews & Ratings: Getting positive reviews and higher ratings benefit your business in local SEO. Local reviews not just boost your company’s local reputation but also brings in potential new consumers. If you take a look at the local SERP, you can see ratings and reviews having their place within the local 3-pack. The quality of reviews is more into impacting your local search rankings.

Julian Di Benedetto and the best website design options: For web developers, WordPress brings them the ability to realize their dream website design by using its easy to understand the templating system. On top of that, apart from already providing all its users with thousands upon thousands of free, responsive website templates, WordPress ecosystem is flooded with extensions that bring you drag-and-drop website design capability. A few of the prominent names in the plug-in ecosystem that are coupled with drag-and-drop functionality are Elementor, HeroCSS, etc. With this platform, you can go crazy and make the templates look nothing like they originally did, which gives you lots of flexibility and is ideal for those of us wanting a little bit more freedom.

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Web Design

Mobile website design agency London

How to make websites easily with website design advices? Google says to use words in URLs that are relevant to your page’s content. Using the query you’re targeting is usually the easiest way to do this. Google says to avoid using long URLs because they may intimidate searchers. For that reason, using the exact target query as the URL isn’t always best practice. Just imagine that your target keyword is “how to get rid of a tooth abscess without going to the dentist.” Not only is that a mouthful (no pun intended), but it’s also going to get truncated in the search results. Removing stop words and unnecessary details will give you something shorter and sweeter while keeping the important words.

Instant messengers are the latest communication trend. There are 1.5 billion people globally using WhatsApp on a monthly basis, followed by Facebook Messenger and WeChat. If you want to be where your audience is, enter instant messaging marketing. Most popular global messenger apps, based on the number of monthly users. Source: Statista. This type of digital marketing exploded over the last couple of years. People are much more likely to trust the information sent via a messenger (as if it comes from a good friend) than email or SMS that are vulnerable to spam. An example of messages from a marketing consultant Matthew Barby, sent via a Facebook bot. There are different ways how you can proceed with instant messaging marketing, from using them for customer support to updating your users about new posts on your blog. But just like with any other digital marketing type, before diving right in, I’d recommend that you develop a strategy first.

So for this tip, you want to be really intentional about the colors you’re selecting to represent the different elements on your website, whether that be the background navigation menu or even the fonts used to read. Remember that complementary colors help create a balanced and visually appealing website. And there are even online tools that are worthwhile checking out, which help in selecting a range of colors that fit into specific, visually appealing color palettes. Additionally, make sure you use contrasting colors for your text and for the background. So that’s really easy for your audience to read the information that you’re presenting to them. And vibrant colors whilst okay in some areas should be used sparingly, perhaps only for buttons and call to actions. Finally, don’t be afraid of negative whitespace. It will give your website a modern and uncluttered look, which is definitely something worth considering when designing a website.

Postach.io claims it’s the “easiest way to blog”. It’s from the people behind Evernote, and, naturally, is deeply integrated into their system. Essentially, you just connect a notebook to Postach.io and then tag notes as ‘published’ to make them public. However, you get some customisation, too, including a bunch of themes, the means to embed content from other sites, Disqus commenting, and the option to instead use Dropbox for storing content. See extra information at website design London UK.

As an experienced web development team, we always recommend to use WordPress in order to create an affordable website. In other words, when you have limited budget to build your website, you must use WordPress. Why WordPress? WordPress is free to download and use. WordPress developers are available at affordable charges. There are thousands of free & paid plugins to use with a WordPress website. WordPress framework is SEO-friendly so you have higher chances of ranking on search engines. Most of the WordPress themes are responsive & SEO-friendly. Just to give you an idea, when you choose WordPress for your website development, you can build a website for as low as $1000 however if you choose custom coding, you may end up laying few thousands of dollars for just creating a basic website.

We serve clients working in different sectors from a business that delivers services to business-to-business and also for individual clients. Before taking the initiative of creating a custom designed website for a client, we first take time to understand the concept of the current website starting with the site conversion and the in-depth details that are available. WebWorks drives the right visitors to your website through SEO, search engine marketing, local business search, and advanced social media strategies & campaigns. We will find, test and manage more high converting traffic sources for you, another massive time and cost savings. Discover new and profitable traffic channels. Find more details on https://just4web.co.uk/.

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Web Design

Law firm marketing services

Law firm marketing services? When someone comes in and only sees the first 10 seconds of your video, they send a signal to YouTube. YouTube interprets how the audience interacts with your video. A powerful indicator is the average viewing time. As you can see, for me it is 30%. Let’s illustrate with a practical example: Suppose you have a clip displayed 100,000 times. The average display duration is 10 seconds. The second video only exceeded 10,000 views. Here, the average display duration is 50 seconds. The second clip will have priority. It is preferable to make quality video content.

Pay-per-click is a model of advertising where marketers pay a fee every time people click on their ad. Basically, it’s the process of buying visits to your site, as opposed to getting them organically via SEO or other types of digital marketing. PPC is one of the types of paid search. It’s similar to SEM (search engine marketing) but can also include display advertising (cost-per-click based), and affiliate advertising. Affiliate marketing is one of the popular ways people make money online these days. If your affiliate program is successful, you might earn quite a decent passive income. Basically, affiliate marketing is a type of digital marketing where a person partners up with other businesses in order to receive a commission for the traffic s/he generates for this business. Imagine this: you put a link to an external website on your own blog or website. Every time a user proceeds to this external website and makes a purchase, you receive a commission.

We specialise in Law Firm website design in the UK and across the world. We have designed and now manage many websites for solicitors, barristers and law firms. Law firm websites come in all different shapes and sizes. We will offer you a bespoke quote, can write all the content, organise profiles, blogs and imagery as part of a project. No project is too big or small and all of our staff have previously worked in-house for law firms. See additional info on https://marketinglawyers.co.uk/our-services/law-firm-website-design/.

HTTPS makes the pages on your site more secure by encrypting information sent between the visitor and server. It’s been a Google ranking factor since 2014. You can tell if your site is already using HTTPS by checking the loading bar in your browser. If there’s a lock icon before the URL, then you’re good. If not, you need to install an SSL certificate. Lots of web hosts offer these in their packages. If yours doesn’t, you can pick one up for free from LetsEncrypt. The good news is that switching to HTTPS is a one-time job. Once installed, every page on your site should be secure—including those you publish in the future.

Ultimately, you want to be the person everyone looks to for innovation. When there’s a hot topic or dilemma within the industry, and readers need guidance or reassurance, you want to be able to provide it. You want to become a thought leader who’s reliable and respected. Guest blogging steadily builds your following and highlights your level of expertise. Every post shows readers that you understand the niche and don’t hesitate to lay out the facts. You base your content on research, life experience, and past mistakes. Then pass on valuable advice or tips to help others. No strings attached.

Everybody hates a web site that takes too long to load, and more often than not, on a website that is taking too long to load, we just click away. As this post is intended for website design, I won’t be diving too much into the depths of website optimization, but among all the website speed optimization tips you’ll get from an expert, the most important advice for a website to have a faster response time is to avoid excessively large images. We might be tempted to upload our images as high resolution as we can get them so that we can have the best quality images possible. But this will lead to longgggg load time. So tools such as tiny jpeg or tinypng.com are really helpful and easy ways to reduce the file sizes of your images without losing much discernible quality.

We are a full-service marketing agency specifically working with Law Firms & Lawyers, specialising in digital marketing (SEO & PPC), social media, copywriting, sales training, PR and graphic design. We also offer other complementary services to the legal sector with our partnerships. Our founder, Ben Trott, worked for a large national law firm in the UK taking their marketing department from turning over £250,000 pa in legal work to well over £2,000,000 pa. Read extra information on marketing for solicitors.

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Web Design

Bespoke website design developer in London

How to make websites and web design advices? Use low cost yet reliable web hosting. This is a great piece of advice that a web developer can give you. Web hosting is an integral & crucial part of any website development. If you choose a reliable yet affordable web hosting service, you not only make sure that you save money, but you also save a lot frustrations & possible hosting challenges. Not all the expensive web hosting companies are good. On the other hand, cheap web hosting doesn’t necessarily means inferior quality server. Here are some of the reliable yet affordable web hosting companies to consider.

Medium is the brainchild of Twitter’s founders, and appears to be their attempt to do for ‘longreads’ what they once did for microblogging. The result is a socially-oriented place that emphasises writing, although within an extremely locked-down set-up. It’s a place to blog if you want your words to be taken seriously, and if you favour a polished, streamlined experience. But if you’re big on customisation and control, look elsewhere.

Everybody hates a web site that takes too long to load, and more often than not, on a website that is taking too long to load, we just click away. As this post is intended for website design, I won’t be diving too much into the depths of website optimization, but among all the website speed optimization tips you’ll get from an expert, the most important advice for a website to have a faster response time is to avoid excessively large images. We might be tempted to upload our images as high resolution as we can get them so that we can have the best quality images possible. But this will lead to longgggg load time. So tools such as tiny jpeg or tinypng.com are really helpful and easy ways to reduce the file sizes of your images without losing much discernible quality. Discover more information at website design agency London.

Instant messengers are the latest communication trend. There are 1.5 billion people globally using WhatsApp on a monthly basis, followed by Facebook Messenger and WeChat. If you want to be where your audience is, enter instant messaging marketing. Most popular global messenger apps, based on the number of monthly users. Source: Statista. This type of digital marketing exploded over the last couple of years. People are much more likely to trust the information sent via a messenger (as if it comes from a good friend) than email or SMS that are vulnerable to spam. An example of messages from a marketing consultant Matthew Barby, sent via a Facebook bot. There are different ways how you can proceed with instant messaging marketing, from using them for customer support to updating your users about new posts on your blog. But just like with any other digital marketing type, before diving right in, I’d recommend that you develop a strategy first.

Competitive keywords are often dominated by large brands with insane backlink profiles and deep pockets. Just take a look at the number of referring domains to the pages ranking for “best credit card”. The results are dominated by big players like NerdWallet, Credit Karma, and CreditCards.com, and the average number of referring domains (backlinks from unique websites) to the top five results is over 300. Ranking for this keyword in the short-to-medium term would be impossible for 99% of people. That’s why it pays to go after keywords in your wheelhouse. In this case, that might be something like “best credit cards for lounge access”. While the search volume and organic traffic potential are much lower than for a competitive keyword like “best credit cards,” there are fewer big brands to compete with, and you won’t need as many backlinks to rank.

As an aspiring London web design agency, our passion is to deliver a customised and hand coded websites which are unique to your requirements. Our expert graphic designerswill design your website in photoshop, then our coders will work their magic giving you a responsive and bespoke design. Our combo of Coders and Graphic Designers makes us an extremely flexible and ambitious agency, ready to transform your dream to a real website. Our Coders will ensure that your dream website will be responsive and works seamlessly on all sorts of devices. Our Designers will work really hard to deliver a bespoke and unique design of your website. We also employ content management system in our projects which is unique to your requirements. Find even more info at http://risingtechdev.com/.

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Web Design

Full brand professional web design services by ECHL & Partners Start Up Services

Eric Lew Aurora full brand professional web design solutions? What’s the benefit of investing in high quality Web Design Service? A clean web page design can significantly increase the time that your customers stay on your page. A cluster of distractive pictures and texts can easily make your web page boring to the viewers. A clean design will help your customers focus on more valuable contents like your business branding and quality products. Great usability and effective navigation can easily enhance user experience of your website. Your website should be able to navigate back and forth through the webpages fluently and easily with internal links or your customers may never return.

A local SEO campaign can dramatically reduce spend for competitive PPC keywords (AdWords, Facebook Advertising, Affiliate Advertising etc.) Local SEO helps local users with high purchase intent to find your business. Local SEO strategies ensure your business is visible in on Google Maps, Apple Maps and other popular navigational Apps that people use to find local business.

Business owners want to make money, but far too many spend money unnecessarily. In fact, according to Business Insider, 82% of all businesses fail because of cash flow problems.. The easiest way you can reduce business costs is by recognizing the necessary from the unnecessary. If you’re paying thousands to a social media expert but have the highest and most positive social media presence then that’s a market differentiator. However, if you’re paying tons to an automated service line then you’re looking at a place to start when cutting costs.

ECHL (Eric Charn Hung Lew & Partners Services ltd.) is a Canadian based web design and management services company. We specialize in providing full brand professional design services, management and integration services, as well as web based security services including SSL Certificates, DDOS protection, VPNs, and back up services. Discover more details on Eric Lew Aurora.

SEO, or Search Engine Optimization, is the process of getting quality traffic from free, or organic, search results on the search engines (like Google and Bing). It’s important that the traffic you drive to your website is relevant to your industry. If you manage to attract a high volume of visitors searching for Macintosh computers while what you actually do is selling raincoats, the traffic will do you no good. SEO is one of the most important types of digital marketing. By optimizing your content for search engines, you can increase a steady stream of relevant traffic that will only grow over time. Without search engine optimization, people simply won’t be able to find you on the Internet. Some optimization techniques include: researching relevant keywords and including them into your website copy, optimizing your website titles, description and loading speed, building relevant backlinks.

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Web Design

Digital marketing and web design tricks

Search engine optimization and website design recommendations? If you’re a writer, artist or designer, you’ll want to go one step further than a personal website – this is where a portfolio website can help. These are a way for creatives to showcase their work to future employees, market themselves as freelancers, and generally get their name (and work) out into the big wide world.

Drupal’s editing feature is easy to use and understand. Drupal also values security, as security updates are regularly installed and problems fixed quickly. Because of this, Drupal sites are often considered safer and harder to hack, which is why government organizations often favor this CMS. Further, Drupal sites are reliable and have a history of consistent uptime with minimal crashing. If all that’s not enough, Drupal also offers around 16,000 optional integrations to bump up and customize your site’s features. What WordPress CMS offers: Features are second nature to WordPress. From functionality to website upgrades, WordPress probably has something to make it happen.

eCommerce solution: Shopify is perhaps the most well known e-commerce platform available. It was set up in 2006 by founders Tobias Lutke, Daniel Weinand and Scott Lake who, as the story goes, felt that there wasn’t a simple-to-use e-commerce platform available and so built their own. The company claims that: “You don’t need to have any technical or design experience to easily create a beautiful online store.” According to Shopify, it’s possible to get one of its online stores up-and-running within minutes. Users can choose from a wide range of templates, or they can design the look and feel of their store themselves. It accepts a comprehensive range of credit cards, has Level 1 PCI compliance and 256-bit SSL encryption for security, and it offers 24/7 support via phone, instant messaging or email.

So for this tip, you want to be really intentional about the colors you’re selecting to represent the different elements on your website, whether that be the background navigation menu or even the fonts used to read. Remember that complementary colors help create a balanced and visually appealing website. And there are even online tools that are worthwhile checking out, which help in selecting a range of colors that fit into specific, visually appealing color palettes. Additionally, make sure you use contrasting colors for your text and for the background. So that’s really easy for your audience to read the information that you’re presenting to them. And vibrant colors whilst okay in some areas should be used sparingly, perhaps only for buttons and call to actions. Finally, don’t be afraid of negative whitespace. It will give your website a modern and uncluttered look, which is definitely something worth considering when designing a website. Read a few extra info on Web Development Company In Seattle.

Use low cost yet reliable web hosting. This is a great piece of advice that a web developer can give you. Web hosting is an integral & crucial part of any website development. If you choose a reliable yet affordable web hosting service, you not only make sure that you save money, but you also save a lot frustrations & possible hosting challenges. Not all the expensive web hosting companies are good. On the other hand, cheap web hosting doesn’t necessarily means inferior quality server. Here are some of the reliable yet affordable web hosting companies to consider.

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Web Design

Website design advices

Web design advices: For web developers, WordPress brings them the ability to realize their dream website design by using its easy to understand the templating system. On top of that, apart from already providing all its users with thousands upon thousands of free, responsive website templates, WordPress ecosystem is flooded with extensions that bring you drag-and-drop website design capability. A few of the prominent names in the plug-in ecosystem that are coupled with drag-and-drop functionality are Elementor, HeroCSS, etc. With this platform, you can go crazy and make the templates look nothing like they originally did, which gives you lots of flexibility and is ideal for those of us wanting a little bit more freedom.

Pen.io’s approach is also rather different from its contemporaries. Unusually, it doesn’t require a login – instead, you define a URL for a post and set a password. Images can be dragged into place, and you can create multi-page posts using a tag. And that’s about it. Really, it’s a stretch to call Pen.io a blog in the traditional sense, but it’s a decent option for banging out the odd sporadic post, especially if you don’t want any personal info stored.

eCommerce answer: Stores can be designed using one of the many templates offered by 3dcart, or users can design their own store. A quick edit bar means that making changes to the design of a store is simple. Product images are fore-fronted with 3dcart’s auto-zoom feature and products can be sold via Facebook with its store integration. As with some other platforms, users can blog directly from 3dcart and tools are provided for setting up coupons, sending newsletters and affiliate marketing. 3dcart is regularly updated and new features are constantly added, like the drag and drop HTML builder, the home page editor or scheduled promotions. Users can also make use out of “make an offer” feature, which basically lets you and your customers to negotiate on a price.

Avoid complicated features. Starting with a few important features is always helpful to reduce your web development cost. Many novice webmasters make a mistake of adding tons of features on their websites, which of course is not a right thing to do. Although you can consult your web developer to list out the essential features for your website, here are some of the essential features that you must not miss out: Content management system, Security features, SEO features (meta tags, header tags etc. ), Web cache feature (to optimize the loading speed of your website), Easy drag-n-drop builder to make changes and design new pages hassle-free. Discover a few extra info on Website builder guides.

Modern Events Calendar. Through the plugin dashboard, you can create multiple venues for your events that can be reused as necessary. You also get a range of views to choose from when publishing your event calendar, including list and day views. Searching the calendar is easy too, thanks to the inbuilt tools. There are also plenty of options for displaying your calendar and its events on your site, including some useful widgets for your sidebars and custom content layouts. Developers may well appreciate this plugin as it’s been built to support code customizations and is fully documented.

Like Weebly, Wix is an intuitive site builder that lets you integrate a blog at the click of a button. Put simply, Wix is one of the best blog website builders around. It’s not hard to see why the Israel-based company boasts over 100 million users. You can launch a blog with your Wix site on any plan, from the Free plan upwards. However, to connect your domain name you’ll need to sign up to the $5/month Connect Domain plan. And, to get rid of Wix ads, you need to be on at least Wix Combo, at $11/month. As with Weebly, we’d recommend upgrading to a more advanced Wix account to get your own domain and get rid of adverts. It’s a small price to pay to make your blog look professional. The more professional your blog, the more readers will trust you. Think about it. When you go into a book shop, would you pick up a book that had adverts stuck all over the front cover and different authors’ names on it?

WordPress also comes SEO ready, with features to help you rank higher in search engines by automatically creating proper HTML, offering keyword suggestions, creating permalinks, etc. Where WordPress really shines is with its 50,000+ integrations that basically means your WordPress site can have almost any feature you want. Want to create killer landing pages? Need to set up payment gateways? How about integrating social media? Anything you need, WordPress can pretty much do via a plug-in. We’ve got to give it to WordPress. It’s hard to compete against the tens of thousands of plug-ins so that just about any feature you can think of pretty much exists within WordPress. Find a few more details on www.liamblogging101.com.

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Web Design

3 top WordPress modern events calendar plugins

Trying to find best event calendar for WordPress? As one of the best WordPress events plugins on the market, Events Schedule offers a straightforward way to present events to your site visitors and enable them to book sessions with just a few clicks. In fact, you can select from 12 different styles to display your events or classes with ease. For instance, there’s a calendar view. This simple calendar for WordPress is aimed at basic WordPress users and is easy to modify within the standard WordPress dashboard but can also be set up via Visual Composer. Additionally, you can integrate your class or event listings with WooCommerce thanks to a built-in booking system.

When setting up your WordPress website calendar, Events Manager lets create as many venues as you need that can then be assigned to future events. Google Maps integration ensures your visitors know exactly where each calendar entry is taking place. Displaying the events on your website is easy too, thanks to the calendar widgets for your sidebars and other widgetized areas of your site. There’s a Pro version available for those who need more features and functionality. Some of the extra features you can get access to by upgrading to Events Manager Pro include the ability to accept payments as part of the ticket registration process, support for coupon codes so that you can offer discounted tickets, and a custom booking form builder tool.

We gathered all features of event calendar as you desire with advanced booking system (Pro Version) and many other useful options which are practical in real world! Using Modern Events Calendar Lite, you can create different single or recurring events and show them in frontend of your website using many modern skins and styles. You can read and compare about the WordPress best event management plugins in our recently published article: 10 Best Event Calendar Plugins for WordPress. We’ve done a lot of precise explorations to come up with a complete informative article to serve your needs on running an event based website. See more details on Top WordPress events calendar.

A few new features: Breadcrumb – Breadcrumbs for the Single Event Page have the home page link and events archive. Multiple Location – Choose several locations for an event and display these widgets in the single event page. Import From Meetup – Easily transfer your events from Meetup to MEC, by only a single click. I moved over from a different calendar plugin and found the import process to be easy and straightforward. MEC worked perfectly out of the box.

Webnus is a recognized brand for top quality Premium WordPress plugins and themes like Modern Events Calendar which is the best WordPress Calendar on the market and Deep theme, the world’s best premium WordPress theme. Modern Events Calendar is the top WordPress calendar plugin on the market which was produced by the Webnus team. It allows the users to create, manage and sell their tickets at ease on their own website and without any third-party app. Find additional information at https://wordpress.org/plugins/modern-events-calendar-lite/.